I choose the automated stop announcement system
installed on all TTC vehicles as the subject of ethnography. The visible part of the system is a LED screen
showing the name of the stop as announced by a calming/emotionless female
voice. The automation is operated by GPS on surface transit, and transponder on
subways. The system has been taken for granted by frequent TTC users. And it is
also very helpful to newcomers to the city. Star’s (1999) framework will be
used to analysis the infrastructure of the automated announcement system.
Embeddedness: the
announcement system is often seen as a part of a vehicle. TTC users do not distinguish
it as a component from the larger structure, nor do they wonder how it coordinates
with other systems.
Transparency: the
system is transparent to users as it is a routine to have the voice announce
the arriving stop. For frequent users who are familiar with a certain route,
they may expect to hear the station names to know roughly where they are while
doing other tasks.
Reach or scope: it
reaches to all TTC users while they are using TTC services. No matter
occasional or frequent users, as long as one knows his/her destination and
understands English, the system can help navigating around the city. Visually
or hearing impaired users can utilize the system by either listening to the
announcement or reading from the screen.
Learned as part of
membership: New users to TTC needs to learn about (and soon familiarize
with) where the LED screen is on bus/street car/subway and when to expect to
hear the announcement as part of their transit experience in Toronto.
Links with conventions
of practice: the implementation of this system is linked with a series of
conventions of making public announcements. For example, the convention of
forecasting the next stop and announcing when it arrives; the convention of
using a female voice; and whether it’s necessary for the voice sounds calming
and lacks emotion.
Embodiment of
standards: The transmission of radio frequencies and satellite signals
involves certain protocols and standards. Moreover, TTC did not employ the
system until 2007 when the Human Rights Tribunal’s ruling forced TTC to install
such system for visually impaired passengers. Before the automated system, the
announcements were driver-initiated, which was argued to be too dangerous. Such
change in the infrastructure of stop announcement system reflects that the
society/culture and the city administration values equality, safety and human
rights in public services.
Build on an installed
base: the system is built upon the TTC vehicles, predetermined routes, and
information technologies that enable radio and GPS signals transmission. Because
of these existing structures, this system takes advantage of their strengths
and yet inherits its constraints. A hick-up in these structures will affect the
announcement system by, for example, retrieving wrong location and station
names.
Becomes visible upon
breakdown: A breakdown in the announcement system may confuse frequent
users. For a novel TTC user, it can be useless for them, or worse, giving wrong
station names and misdirect them.
Is fixed in modular
increments, not all once or globally: System hick-ups often happen in very
small scales, which can be fixed independently. Technological imperfections of
the system are treated as independent case and are compensated by human
efforts. For instance, the name of some stops recognized by the system is
different from the popular name known by most people. To eliminate confusion,
every time after the automated announcement, the driver would manually announce
it again by its popular name so that passengers would know it is the stop they
actually want to go to.
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